Sales and Marketing

Sales and Marketing

A successful sales and marketing plan relies on strategies that engage and retain your ideal customers. Who will your customers be? Then consider the following: 

Key Elements for Your Strategy:

Unique Selling Proposition (USP)

Emphasize the products with distinct taste, aesthetic, and product benefits that will resonate with your audience. 

Pricing Strategy:

Develop competitive pricing while considering promotions to entice new clients.

Marketing Strategy:

Implement a diverse marketing approach utilizing online platforms like Instagram, X (formerly Twitter), Pinterest, as well as email campaigns and events! Create engaging content that builds awareness and loyalty. Ensure memorable experiences through gallery openings, exhibits, or hands-on workshops to strengthen community ties.

Sales Strategies:

Our strategy aims to turn potential buyers into loyal clients by offering exclusive limited edition products, attractive discounts, and a referral scheme encouraging word-of-mouth promotion.

Customer Retention:

To enhance loyalty, we will introduce robust programs, host unique special events, and offer personalized services tailored to individual preferences for an enriching experience.

Elizabeth Kilbride is a Writer and Editor with forty years of experience in writing, with 12 of those years in the online content sphere. Author of 5 books and a Graduate with an Associate of Arts degree in Business Management, then a degree. Mass Communication and Cyber Analysis from Ashford University, then on to Walden University for her master’s in criminology with emphasis on Cybercrime and Identity Theft and is currently studying for her Ph.D. degree in Criminology. Her work portfolio includes coverage of politics, current affairs, elections, history, and true crime. Elizabeth is also a gourmet cook, life coach, and avid artist in her spare time, proficient in watercolor, acrylic, oil, pen and ink, gouache, and pastels. As a political operative who has worked on over 300 campaigns during her career, Elizabeth has turned many life events into books and movie scripts while using history to weave interesting storylines. She also runs 7 blogs ranging from art to life coaching, food, writing, Gardening, and opinion or history pieces each week.